Groupon customers spend an average of 60 percent above the value of the Groupon

They’re socially active, both online and off.

  • 50% go out twice a week or more
  • Habitual users of Facebook, Twitter, blogs, and other social media tools

They love Groupon…

According to a recent subscriber survey:

  • 66% read Groupon write-ups every day
  • 66% use Groupon primarily as a guide to explore their city

…And businesses love them.

According to a recent business survey:

  • 92 percent said Groupon brought in quality customers
  • 89 percent said those customers were likely repeat customers

In short, Groupon subscribers are one of the largest, most desirable audiences for any business — and one of the hardest to reach with traditional advertising.

Have you met our subscribers yet?

Age
They're young
Education
They're smart
Marital Status
They tend to be single
Gender
They tend to be female
Employment
They work
Income
They have money